Muju Firefly Farmers' Market

About the festival

'2026 Muju Firefly Farmers' Market' is an autumn cultural festival held to promote Muju County's agricultural specialties and revitalize the local commercial district. The event links a daytime farmers' market with a night market in the evening, offering residents and visitors a range of things to see and do. During the day, a direct-sales market runs with fresh produce grown by Muju farmers, and the Urban Regeneration Hanmadang offers resident-participation programs such as key ring making, mirror making and tarot experiences. In the evening, food booths at the night market are joined by music performances in various genres. As a comprehensive cultural event combining local specialty distribution and night tourism, it gives visitors a chance to experience local culture and a place to relax.